Why Localisation Matters for Gaming
Gamers are more demanding than ever. When players experience lag or rubber-banding, they do not blame the game engine they blame the server. If your infrastructure does not match your player base’s geography, you are losing ground to better-prepared competitors.
Here is how localisation impacts gameplay:
- 🎯 Competitive Games: High latency can put players at an unfair disadvantage.
- 🌎 Global Communities: International titles need a multi-location strategy to serve diverse regions.
- 🧩 Modded or Private Servers: Even niche communities expect high-speed, low-lag performance.
